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Andrew Friedman

The Future

The future is grey. There's so much discord in our world, so much past history that is simply day after day of lost opportunity to make the future better. People like Cameron will lead change in our world, and every daily experience is an opportunity to make our world better. Industry Spirits is just one way to work together to help as much as possible, and we will work to make our industry family a small part of the better world

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@imbibe If you read our March/April issue, you might have learned a thing or two about Scotch whisky, including some of the inspiring people who are helping to shape and modernize the category. Among the people featured is Cameron George (@ardbegcam), the U.S. national brand ambassador for @Ardbeg. Today on #RadioImbibe, George chats with Paul Clarke (@cocktailchron) about the expressive single malts of Islay and the evolution of Scotch whisky’s outreach and marketing. Tune in via the link in our profile or via your favorite podcast app. #scotch #scotchwhisky #islaywhisky #imbibe #imbibegram 📸 @ardbegcam

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